Insurance agent recruiting ideas
If you are an agent looking to build an agency, you are probably always looking for Insurance agent recruiting ideas. Downline agents can definitely be a great addition to any insurance business. They have the potential to bring in a steady flow of revenue when you provide them with the tools they need to become successful. I’m sure all this sounds great. The question is then, how do I do it?
The first step is to find agents to add to your agency. We list a few suggestions for this task below:
- The first way is by talking to people (friends, family, other people in the business, anyone who wants to listen). Let people know what you want to accomplish. Contacts are a great way to find new people. You might want to offer some type of referral fee to inspire them to send candidates your way. Please note: there are regulations that limit the amount of a referral fee. Click here to learn more
- Use online tools such as LinkedIn or Facebook. People are always checking these sites multiple times a day, why not use them! Just make sure you offer something unique that they can’t get from someone else.
- Online job sites are another way to go. You can choose to advertise either for free or set a monthly spending budget tha tyou are comfortable with. Be sure you list all the great things you have to offer an agent so they will decide it is in their best interest to work with you.
- If none of these ideas are the right fit for you; you can always try email marketing. This method will require you to send a message that will grab someone’s attention so it doesn’t end up in the deleted files. You will also have to spend some money to get a list of possible agents from a reputable lead service company as well as a email marketing vendor such as: Campaigner, Send Grid or constant contact.
Other things to consider:
Some of the candidates you get will not be licensed already. If that is the case, you must decide if it is worth the time and effort you will need to expend in order to get them up and running. If you want to have a successful agency, you must be willing to put in the effort with your agents to make them good producers. Otherwise you have wasted your time and money as well as theirs.
Even agents who already have their insurance license may require training with sales techniques as well as product training. If you do not put in the effort with your sub-agents, they will not become successful producers and they will eventually find someone who will offer them the tools they need to succeed and you will lose them.
In order to find agents who want to work with you, offer them a great set of tools to work with:
Crowe and Associates provides agents with just the set of tools they need to move forward in their insurance sales careers.
We provide agents with not 1 but 2 online quoting and enrollment sites. Both site have the ability to save your clients demographic information as well as their prescription information. This makes running a quote for either an existing client or prospect quick and easy for our agents. This is a very valuable tool for any agent.
Our agencies use the tools we offer to help them recruit new agents. For example all our agencies/agents have the opportunity to participate in our free Medicare lead program. This is a unique program and it does a lot to help agents build their book by taking away some of the expense of paying for leads.
Our agencies can provide this service to their agents at no cost to them or the agents. This program only applies to Medicare leads.
It does not matter what type of insurance your agency offers. You must work to find something better and different to offer agents looking for an up-line so they will choose to work with you.